3 March 2015
1:30 PM - 5:00 PM EST
Registration for this event has closed

Accelerate Your Career Through Personal Branding and Marketing Yourself

Event description
Whether you are seeking a new position, changing roles within an organization, or taking charge of your career planning, marketing yourself is the best way to seize these opportunities. Yet, few of us are ready and able to talk about our talents, accomplishments, and the value we have to offer.
In this engaging, timely, and informative presentation, acclaimed career and executive coach, trainer, and consultant Rita Balian Allen will discuss personal branding as an essential ingredient for a successful career. For Rita and the many people who have sought her guidance, the three p’s marketing technique has been the key:
- Preparation: identify and define your brand
- Packaging: create and build your brand
- Presentation: enhance and articulate your brand

Learning objectives
1. Understand personal branding and how it can influence someone’s career
2. Explore some of the tools and technique to work on personal brand
3. Identify potential next steps for enhancing your personal brand and marketing yourself

5:30 PM - 6:30 PM     Registration, networking, appetizers
6:30 PM - 6:40 PM     Welcome/opening remarks
6:40 PM - 7:40 PM     Speaker introduction and presentation
7:40 PM - 8:00 PM     Q&A
8:00 PM - 9:00 PM     Networking

Event location
Novartis Institutes for Biomedical Research
250 Massachusetts Avenue
Cambridge, MA 02139



Rita Allen
President, Rita B. Allen Associates

Registration information
Event is open to: HBA members and nonmembers
Online registration deadline: March 1, 2015
Onsite (walk-in) registration: Is allowed

Is capacity limited? Yes
Space is limited to 170 registrants.

Is this event refundable? No

Event questions/support
- Chapter contact for event: Khandan Baradaran at khandan.baradaran@dimensiontx.com or 617-966-7155
- Membership questions: membership@hbanet.org or 973-575-0606 ext 1
- Online registration assistance: events@hbanet.org or 973-575-0606 ext 3

Visit us online


Regular Registration$35.00 / €30.00$50.00 / €43.00

Members receive up to 50 percent discount

Event Policies

Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.

COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.

By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.

Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.