Event details

Are you looking to build a strong personal brand on LinkedIn? If so, HBA would like to invite you to an upcoming webinar titled "How to Craft a Strong Personal Brand on LinkedIn". This webinar is designed to help you create a powerful and memorable brand that will help you achieve your personal and professional goals on LinkedIn.

During the webinar, you will learn the key steps you need to take to create a compelling personal brand on LinkedIn. We will begin by discussing the importance of personal branding and why LinkedIn is such an important platform for building your brand. We will then move on to defining your personal brand, including understanding your unique value proposition, identifying your target audience, and creating a personal brand statement.

Next, we will explore how to optimize your LinkedIn profile to make it stand out from the crowd. This will include choosing a professional profile picture and background image, crafting a compelling headline, and writing a powerful summary that showcases your brand.

Building a strong network on LinkedIn is also critical for personal branding, and we will provide you with strategies for finding and connecting with the right people. We will also share tips for engaging with your network and building valuable relationships.

In addition, we will discuss the importance of sharing your expertise on LinkedIn and provide you with tips for creating valuable content that resonates with your audience. We will also share strategies for promoting your content to your network.

Finally, we will cover the role of authenticity and transparency in personal branding, and provide you with tips for managing your online reputation effectively.

Overall, this webinar is designed to provide you with a comprehensive guide to crafting a strong personal brand on LinkedIn. We will cover everything you need to know to create a memorable and impactful brand that will help you achieve your personal and professional goals.

So, if you're ready to take your personal branding to the next level, we invite you to register for this webinar today! You'll walk away with actionable tips and strategies that you can implement right away.

Fabiana Leal is a former Finance executive who worked for several multinationals. She swapped spreadsheets and numbers to follow her passion in advising international women on their mid-career growth.

Registration information
Event is open to: HBA Members and Non-members

Cancellations/refunds
This event is refundable, requests must be submitted in writing to events@hbanet.org by 25 March 2023