2 October 2018
2:30 PM - 5:30 PM CET
Registration for this event has closed
HBA PARIS PRESENTS

HBA Paris: Pharma Marketing in a Digital World: Gain Insights and Hands-on Experience

In a digital world, what is the impact on pharma marketing? Join us for an introduction to digital marketing concepts, a brief primer on how they are being currently used by pharmaceuticals and life sciences companies, and an introduction to an engaging online simulation challenge to help illustrate digital marketing concepts.

Corwin Vandermark, Director at StratX, will share with us his insights and experience and offer participants to deepen their knowledge after the session, with access to the Digital MediaPro Challenge, a state-of the art on-line simulation challenge and action-learning opportunity for all participants.

Agenda
6:30 - 7:00 PM    Welcome and HBA introduction
7:00 - 7:30 PM    Pharma marketing in a digital world
7:30 - 8:30 PM    Introduction to the Digital MediaPro challenge, Q & A and "next steps"
8:30 - 9:30 PM    Networking and cocktails

Registration information
Event is open to: HBA members and nonmembers
Online registration deadline: 1 October 2018
Onsite (walk-in) registration: Is NOT allowed

This event is nonrefundable.

Learning Objectives

1. After participating in the seminar, you will be able to better recognize digital marketing concepts.
2. After participating in the simulation challenge, you will be able to identify the impacts of digital and traditional marketing tools

Featured Speakers

Corwin Vandermark
Director, Stratx International

Event Sponsor



Pricing

 MemberNon-Member
Regular registration €26.00 / $30.00€39.00 / $45.00

Members receive up to 50 percent discount



Event Policies

Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.

COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.

By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.

Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.