Secrets to Executive Presence: How Breaking the Rules Leads to Authentic Leadership

Event details
Leaders must do their work, present to customers and employees, manage perceptions and create engagement, almost every day. Join Karen Hough, CEO and bestselling author, for a lively, interactive keynote on creating your own strong and authentic leadership presence. Hough reveals how it’s outdated that advice makes us stiff and uncomfortable, whereas authenticity and passion produce great leaders. Forget perfect; it is authenticity and passion that win people over. But you can’t be authentic if you’re following someone else’s rules. Embrace your own style, connect with your audience and drive home your message. Learn three steps to manage the unexpected in a positive way, understand passion and its power, and find out three rules to break - immediately - and why. The session ends with a high energy improvisational game, and you’ll leave with actionable tips to increasing your executive presence. Every registrant receives a copy of Karen’s new book published by Berrett-Koehler, “Be the Best Bad Presenter Ever: Break the Rules, Make Mistakes and Win Them Over”, and Karen will stay for a book signing. “Be a living, breathing, occasionally clumsy real person whose passion is both powerful and infectious.”

Learning objectives
1. Use relationship-building skills to connect with people, both up and down the reporting chain
2. Practice the use of purpose and action to empower presentations, small-group sessions and one-on-one meetings
3. Describe three ways to grab your audience, read your audience and drive home your message

Agenda
5:00 PM - 6:15 PM   Registration
5:30 PM - 6:30 PM   Networking and dinner
6:30 PM - 8:00 PM   Main Event - Karen Hough
5:15 PM - 5:45 PM   Book signing with author
5:00 PM - 6:00 PM   Purple carpet interviews

Event location
AstraZeneca Pharmaceuticals LP
1800 Concord Pike
Wilmington, DE 19850
302-886-3000

Special instructions:
Parking is available in visitor's parking lot off RT 141 (Murphy Road) entrance.

Sponsor


Speaker
Karen Hough
Founder and CEO, ImprovEdge

Registration information
Event is open to: HBA members and nonmembers
Online Registration deadline: September 24, 2014
Onsite (walk-in) registration: Is allowed

Member rate:
$40.00 until September 24
$45.00 after September 24

Nonmember rate:
$45.00 until September 24
$50.00 after September 24

Capacity
Is capacity limited? Yes
Space is limited to 300 registrants.

Cancellations/refunds
Is this event refundable? Yes
If yes, must be submitted in writing to events@hbanet.org by September 20; no refunds are available after this date.

Event questions/support
- Chapter contact for event details: Tracy at Tracy.Wolski@Astrazeneca.com and/or 302-885-9703
- Membership questions: membership@hbanet.org or 973-575-0606 ext 1
- Trouble with online registration: events@hbanet.org or 973-575-0606 ext 3

Pricing

	Member	Non-Member
Regular Registration	$45.00 / €39.00	$50.00 / €43.00

Members receive up to 50 percent discount

Event Policies

Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.

COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.

By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.

Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.