HBA Boston presents

Accelerate Your Career Through Personal Branding and Marketing Yourself

Date and time



Novartis Institute for Biomedical Research (NIBR) Auditorium

Cambridge, MA  United States


Event contact





Event sponsors

Event description
Whether you are seeking a new position, changing roles within an organization, or taking charge of your career planning, marketing yourself is the best way to seize these opportunities. Yet, few of us are ready and able to talk about our talents, accomplishments, and the value we have to offer.
In this engaging, timely, and informative presentation, acclaimed career and executive coach, trainer, and consultant Rita Balian Allen will discuss personal branding as an essential ingredient for a successful career. For Rita and the many people who have sought her guidance, the three p’s marketing technique has been the key:
- Preparation: identify and define your brand
- Packaging: create and build your brand
- Presentation: enhance and articulate your brand

Learning objectives
1. Understand personal branding and how it can influence someone’s career
2. Explore some of the tools and technique to work on personal brand
3. Identify potential next steps for enhancing your personal brand and marketing yourself

5:30 PM - 6:30 PM     Registration, networking, appetizers
6:30 PM - 6:40 PM     Welcome/opening remarks
6:40 PM - 7:40 PM     Speaker introduction and presentation
7:40 PM - 8:00 PM     Q&A
8:00 PM - 9:00 PM     Networking

Event location
Novartis Institutes for Biomedical Research
250 Massachusetts Avenue
Cambridge, MA 02139



Rita Allen
President, Rita B. Allen Associates

Registration information
Event is open to: HBA members and nonmembers
Online registration deadline: March 1, 2015
Onsite (walk-in) registration: Is allowed

Is capacity limited? Yes
Space is limited to 170 registrants.

Is this event refundable? No

Event questions/support
- Chapter contact for event: Khandan Baradaran at khandan.baradaran@dimensiontx.com or 617-966-7155
- Membership questions: membership@hbanet.org or 973-575-0606 ext 1
- Online registration assistance: events@hbanet.org or 973-575-0606 ext 3

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Featured speakers


Learning objectives


Registration information

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The HBA will make reasonable modifications to policies and programs to ensure that people with special needs have an equal opportunity to enjoy all of its programs. Contact us if you require special accommodations for this event.


 Registration NamePrice LevelOnline

RegistrationName Regular Registration

 Regular RegistrationMember$35.00
 Regular RegistrationNon-Member$50.00

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