Webinar: Business Acumen for MLRC Professionals: How to Promote Your Value

Please note this webinar will take place from 12:00 PM to 1:00 PM ET. Please convert into your local time zone and mark your calendar accordingly.

Webinar description
There is a common misperception that MLRC functions slows the business down when, in fact, these roles are vital to a company's healthy top and bottom line. Our industry faces new challenges that require ever more complex decision making. With the right skills to market your value, MLRC professionals can effectively showcase how their contributions drive measurable impact.

Learning to communicate the value of your functional role succinctly and confidently is an investment in your own future, as well as in the careers of people who will someday follow the paths you are forging.

In this webinar you will hear case studies from MLRC veterans who have successfully packaged their importance to internal stakeholders and advanced to a broader company role. ‘Value stories’ will include how:
     • Medical information can enhance healthcare professionals decision-making about therapeutic options
     • Promotional reviewers can help reduce cycle time and drive creative and compliant materials
     • Regulatory and medical intelligence can uncover health policy changes that are material to market growth
     • Deep expertise can help companies effectively address the needs of providers, payers and
        patient groups and instill trust in our industry

You will receive a free business acumen tool and access to a library of value stories that give you talking points on topics to leverage your expertise. Invest in your future and sign up for the business acumen webinar today.

Can’t join on April 7? Watch or listen later
Registrants receive a link to the recorded webinar. Sign up now, and watch when it’s convenient for you.

View on mobile technology
This webinar is accessible on mobile technology.

Learning objectives
1. Listen to and interact with functional leaders who share how their ‘value story’ increased leadership opportunities for career advancement
2. Prepare a professional ‘value story’ tailored to your functional role
3. Apply the key drivers of a business acumen tool and library of audio stories to put your 'value story' into action

Agenda
12:00 – 12:03 PM   Introduction
12:03 – 12:43 PM   Presentation
12:45 – 12:58 PM   Q&A
12:58 – 1:00 PM      Close

On-air chapter representative
Ilyssa Levins
President and founder, Center for Communication Compliance

Featured speakers
Anne Arvizu
Director, Baxalta Medical Affairs
Podcast: Value Story - Medical Information Functional Aware

Cindy Cetani
Global head, integrity and compliance corporate function, Novartis

Jennifer De Camara
Assistant general counsel, Johnson & Johnson
Twitter handle: @JenDeCamara
Podcast: Value Story - Legal Social Media Engagment

Stacy Joseph-Reese
Director, regulatory promotional review, Teva Pharmaceuticals
Podcast: Value Story - Regulatory Internal Guidances

Terri Ledva
Senior manager of compliance, Iroko Pharmaceuticals, LLC
Podcast: Value Story - Compliance Speaker Engagment

Registration information
Event is open to: HBA members and nonmembers
Online registration available until one hour before the live broadcast begins.

Member rate:
$25

Site license*:
$350

*This single site license is for use when a group of individuals view the live webinar broadcast together in a classroom or group setting at one (1) physical location. The webinar may not be rebroadcast, retransmitted or recorded.

Webinar questions/support
- Chapter contact for event: Metro Chapter at metro@hbanet.org or 973-582-1980
- Membership questions: membership@hbanet.org or 973-575-0606 ext 1
- Online registration assistance: events@hbanet.org or 973-575-0606 ext 3
- Technical support: info@hbanet.org

This webinar is nonrefundable.

Pricing

	Member	Non-Member
Regular registration	$25.00 / €21.00	$40.00 / €34.00
Site License	$350.00 / €300.00	$350.00 / €300.00

Members receive up to 50 percent discount

Event Policies

Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.

COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.

By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.

Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.