9 April 2025
12:00 PM - 1:30 PM EST

HBA PATIENT CENTRICITY AFFINITY GROUP AND HBA GLOBAL PRESENT

Mastering Patient Centricity: 3-Part Hands-on Series

Healthcare systems and the biopharma industry are facing urgent need for innovation to address health equity and support soaring R&D expenditures. To catalyze this, we must prioritize understanding patients' needs so we can develop novel medicines and effective care. Insights from the patient community enrich every functional role and organization.

The 3-part series aims to empower emerging leaders to drive transformative change. By applying the principles of impactful patient-centricity in their roles through a step-wise process, participants will not only advance their careers but also contribute meaningfully to the evolution of healthcare and the betterment of patient outcomes. Together, we can redefine what's possible in healthcare.

SESSIONS:
#1: HOW TO USE A 'PATIENT-OUTCOMES' FOCUSED FRAMEWORK Presentation - April 9, 2025 - 12:00 - 1:15 PM ET
Participants will be introduced to a patient engagement framework and how to measure outcomes through a patient-centered lens. Pre-work includes reading suggested article below.

#2: APPLYING 'PATIENT-OUTCOMES' FOCUSED FRAMEWORK Workshop - May 8, 2025 - 12:00 - 1:30 PM ET
Attendees will apply this knowledge and framework in a hands-on workshop in developing strategic tactical approaches to their own work.

#3: HOW TO USE WOMEN'S HEALTH INSIGHTS TO IMPROVE HEALTHCARE/INNOVATIVE MEDICINES Discussion - June 4, 2025 - 12:00 - 1:15 PM ET
Participants will ideate women's health system changes. Using an 'elevator pitch' template, participants will practice how to communicate the benefits to stakeholders.

The series is designed to build upon each session but welcome to attend individual sessions as each one is also valuable on its own. Certificates of completion will be provided with attendance of at least 2 of the 3 sessions.

We encourage you to save the Zoom links as calendar appointments in your personal calendars.



Learning Objectives

  1. Demonstrate impact of patient-centered initiatives in your work
  2. Utilize a logic model approach to drive outcome-focused strategies
  3. Apply the framework to enhance your career development
  4. Suggested Reading

Agenda

12:00 PM - 12:15 PM
Introductions
12:15 PM - 12:45 PM
Working Sessions
12:45 PM - 1:30 PM
Ask-The-Experts & Next Steps

Additional Event Information

  • One link for all 3 sessions. One price for the 3-part series.
  • Please note: This webinar will be recorded and sent out to all registrants within a few days of the live broadcast.
  • Online registration deadline: 5th June 2025
  • Event is open to: HBA Members and Non-members
  • This event is not refundable.

Featured Speakers

Beyza Klein
Global Patient Advocacy Director, R&D, Johnson & Johnson
Speaker
Zoe Healey
Consultant Partner,
Speaker

Pricing

 MemberNon-Member
Regular Registration - Virtual$35.00 / €35.00$50.00 / €50.00

Members receive up to 50 percent discount



Event Policies

Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.

COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.

By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.

Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.