POSTPONED: People-Centered Design

Today, a people-centric perspective is "must have" approach to business for many companies. The people centered design method puts people at the core of design decisions and considers their needs, goals, values and feedback in the whole products/services design process. The most well-designed products and services therefore result from understanding the people who will use and/or interact with them. But what about understanding people when the interaction with them occurs through technology? What happens if the design process is their own work/life experience? And if they are patients? Join us and learn more about how to apply a human-centered method to design your products/services and improve the positive impact they have on their users in a high technological and complex area such as healthcare.

Agenda
7:00 - 7:30 PM     Registration
7:30 - 7:45 PM     Speaking about the HBA
7:45 - 8:30 PM     The people centered design approach to healthcare
8:30 - 9:00 PM     Wrap up and networking

Special instructions: Metropolitana: Linea 3 – Porta Romana; Tram: linea 9.

Registration information
Event is open to: HBA members and nonmembers
Online registration deadline: 4 July 2017
Onsite (walk-in) registration: Is allowed

This event is nonrefundable.

Learning Objectives

1. Develop solutions to issues using a human centric approach in all steps of the products/services design process
2. Improve the quality of your products/services and their impact on the final users
3. Gain a competitive advantage, for example by improving your brand image

Featured Speakers

Bianca Barone
Personnel Development Manager (Medecins Sans Frontieres - Field Operation in South Sudan),

Pricing

	Member	Non-Member
Regular registration	€17.00 / $20.00	€21.00 / $25.00

Members receive up to 50 percent discount

Event Policies

Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.

COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.

By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.

Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.