Webinar: Taking Patient Centricity to the Next Level: The Networks that Support Patient Journeys
Please note this webinar will take place from 12:00 – 1:00 PM ET. Please convert into your local time zone and mark your calendar accordingly.
The next step in enhancing the health care industry’s imperative to be patient centric will come from exploring the critical support networks that help determine the course – and outcome – of care. Join us for this session with Glenna Crooks, PhD, former Presidential Appointee and Merck Global VP, during which she will discuss research she has conducted over the past decade. Dr. Crooks will describe an analytic framework to understand and visualize patient networks, how they impact health care outcomes, and where companies can provide support and education along the way. She will present a case study of a woman diagnosed with Metastatic Breast Cancer and review the eight networks that supported her and her husband.
This session will identify actionable ways that companies can optimize targeting and tailoring of educational efforts, promotional messages and supportive resources to improve experiences and outcomes. Dr. Crooks will show how this approach can be applied across the commercial spectrum: including improving product development and regulatory agency interactions, clinician, patient and caregiver engagements, care navigator support, market access, advocacy and policy.
Once registration is complete, you will receive a follow-up email regarding dial-in information. This webinar will be recorded and made available to registrants after the fact.
Agenda
12:00-1:00 PM Webinar
Registration information
Event is open to: HBA Members and Nonmembers
Online registration available until one hour before the live broadcast begins.
Upon completing your registration on the HBA website, you will be receive an email containing steps to complete your webinar registration on the Go To Webinar platform. You must complete this second registration step to receive the event login URL and dial-in information. If you do not complete this second step, you will not receive the email containing the webinar login information.
Learning Objectives
1. Identify actionable ways that companies can optimize targeting and tailoring of educational efforts, promotional messages and supportive resources to improve experiences and outcomes
2. Show how this approach can be applied across the commercial spectrum
3. Indicate where companies can provide support and education along the patient journey
Pricing
| Regular Registration | $10.00 / €9.00 | $15.00 / €13.00 |
| Site License | $350.00 / €308.00 | $350.00 / €308.00 |
Members receive up to 50 percent discount
Event Policies
Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.
COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.
By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.
Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.