Webinar: How to Leverage Social Media to Ignite Your Personal and Professional Success

Please note: This webinar will take place from 8:00 to 9:00 PM ET. Please convert into your local time zone and mark your calendar accordingly.

Webinar description
How To Leverage Social Media to Ignite Your Personal and Professional Success, presented by the HBA Digital Innovators affinity group, will offer a beginner to intermediate level overview of social media as a tool to achieve both personal and professional success.

Attendees will learn tips and best practices to take a resume or CV and translate it into a digital environment, as well as what recruiters look for when searching through sites like LinkedIn. Other social media platforms like Twitter and Facebook can be excellent when translating executive presence into a digital environment. The HBA offers its own professional community using the Higher Logic solution, and this membership benefit is an excellent network of professionals that can easily be connected via a LinkedIn profile - which is why it's so important to have great professional and social media profiles.

Lea Carey, global market strategy lead, Symplur and HBA global board member, will lead this highly engaging and informative session that is meant to serve as first part of a two-part webinar series. Lea will be joined by Julie Kelly, global chair, HBA Digital Innovators, and Kelley Connors, president, KC Health, and global chair, HBA Digital Innovators, and Jessica Pfennig, enterprise digital leader, global commercial, AstraZeneca, and global chair, HBA Digital Innovators. The second, expert level webinar, Advanced Practice Social Media, will take place on Wednesday, October 26 from 8:00 to 9:00 PM ET.

Learning objectives
1. Compare and contrast current knowledge of social media platforms.
2. Apply tips and best practices to take a resume or CV and translate it into a digital environment.
3. Create a personal plan to improve professional social media profile.

Agenda
8:00 – 8:03 PM   Introduction
8:03 – 8:43 PM   Presentation
8:43 – 8:58 PM   Q&A
8:58 – 9:00 PM   Close

On-air chapter representative
Juliana Wood
Associate director, virtual programs, HBA

Featured speakers
Lea Carey
Global market strategy lead, Symplur

Julie Kelly
Vice president, business development, Ashfield, par of UDG Healthcare plc

Kelley Connors
President, KC Health, and global chair, HBA Digital Innovators

Jessica Pfenning
Enterprise digital leader, AstraZeneca, global chair, Digital Innovators, HBA

Registration information
Event is open to: HBA members and nonmembers
Online registration available until one hour before the live broadcast begins.

Member rate:
$25

Nonmember rate:
$35

Special group rate for HBA Corporate partner companies:
15 participants: $300
25 participants: $500
50 participants: $875
100 participants: $1500

For more information, groups larger than 100, and group purchases by non-HBA Corporate Partners companies, contact Jacqui Sawers at jsawers@hbanet.org or call 973-575-0606 ext. 2.

Webinar questions/support
- Chapter contact for event: Juliana Wood at jwood@hbanet.org or call 973-575-0606 ext 722
- Membership questions: membership@hbanet.org or 973-575-0606 ext 1
- Online registration assistance: events@hbanet.org or 973-575-0606 ext 3
- Technical support: info@hbanet.org

This webinar is nonrefundable.

Pricing

	Member	Non-Member
1 - Individual registration	$25.00 / €21.00	$35.00 / €30.00
2 - Group of 15 participants	$300.00 / €257.00	$300.00 / €257.00
3 - Group of 25 participants	$500.00 / €428.00	$500.00 / €428.00
4 - Group of 50 participants	$875.00 / €749.00	$875.00 / €749.00
5 - Group of 100 participants	$1,500.00 / €1,284.00	$1,500.00 / €1,284.00

Members receive up to 50 percent discount

Event Policies

Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.

COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.

By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.

Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.