Integrated Approach to Patient Engagement in Today's Digital Environment
Changes in technology and the healthcare ecosystem are increasing the patient’s role in decision making and reshaping their expectations from healthcare companies. There is an opportunity to help patients navigate the complexities involved in understanding their diagnosis, deciding on the appropriate treatment, ensuring access and securing financial assistance. Patients often need support in understanding their therapy, connecting with other patient peers, community experts and thought leaders to supplement clinical education. Lifesciences companies can take a leading role in making these connections at critical touch points, but are they moving swiftly enough in leveraging the right engagement strategies, and in the right direction? Join HBA Boston and leaders in patient engagement and advocacy at this event to learn how to better connect with and engage patients throughout the product life cycle (from R&D to commercialization) to deliver better treatment and real world outcomes.
Agenda
5:30 - 6:30 PM Registration and networking
6:30 - 6:45 PM Welcome and HBA Boston news
6:45 - 7:00 PM Deloitte Business Case Study Presentation
7:00 - 8:15 PM Panel discussion
8:15 - 8:30 PM Close
Special instructions:
MBTA:
Five-minute walk from Arlington T Station. From Arlington T (green line) stop: head west on Boylston street towards Berkley street. Turn left on Berkley street, John Hancock Building is on the right.
Other MBTA options: Green Line to Copley Stations or Orange Line to Back Bay Station.
Three local self-parking options that are within 5-8 mins walking distance:
1. Back Bay Garage: 222 Berkeley Street, #1420, Boston, MA 02116. Tel: (617) 425-5140
2. 100 Calrendon Garage: 100 Clarendon Street, Boston, MA 02116. Tel: (617) 275-0151
3. Dartmouth Street Garage: 126 Dartmouth Street, Boston, MA 02116. Tel: (617) 266-9046
Accessing the Office:
Once you arrive at 200 Berkeley Street, please present a Photo ID to the security guard on the first floor. Once you are given access to the turnstile, please proceed to the 2nd elevator bank and head to the 10th floor reception area where you will ask for the individual you are meeting with.
Note: Please bring a Photo ID
Registration information
Event is open to: HBA members and nonmembers
Online registration deadline: 15 May 2019
Onsite (walk-in) registration: Is allowed
Onsite registration is not recommended. If you choose to register onsite, please arrive at least fifteen minutes
early and be prepared to use your smartphone/mobile device to complete the transaction. Only credit card
payments are accepted. Nonmembers are advised to create an HBA profile prior to arriving.
Cancellations/refunds
Is this event refundable? Yes
If yes, requests must be submitted in writing to events@hbanet.org by 14 May 2019; no refunds are available after this date.
Learning Objectives
1. Discuss the importance of effective patient engagement strategies
2. Apply patient engagement tactics throughout the product life cycle from R&D through commercialization and to improve real world evidence in today's digital environment
3. Learn how leading organizations are leveraging patient services and technologies to engage and empower patients
Featured Speakers
Jasmine
Benger
Senior Project Manager, CISCRP Research Services Project Manager,
Center for Information & Study on Clinical Research Participation (CISCRP)
Abby
Fischer
Director, US customer service experience lead, strategy and operations,
Biogen
Pricing
| 1 - Regular Registration | $30.00 / €26.00 | $45.00 / €39.00 |
| 2 - Deloitte Employee Registration | $30.00 / €26.00 | $30.00 / €26.00 |
Members receive up to 50 percent discount
Event Policies
Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.
COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.
By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.
Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.