HBA West Chester presents

Ignite Your Personal Brand

Date and time


Event contact

Nishtha Gupta




Event sponsors


Who you are and how you’re perceived, what you can do and what you’re known for, and who you know and who knows you. All of these things matter in business. Combined, they equal your personal brand.

You must spend some time building and marketing your personal brand if you want to be perceived as an expert or thought leader in your field. How do you show your own value and build a stellar reputation? How can you make the right connections and find advocates? How should you go about increasing your visibility at work and in your field? "Brody’s Ignite Your Personal Brand" provides the tools and strategies to build and market your brand within your organization and industry, so you are able to achieve greater professional success and recognition.

• Build a stellar reputation by paying attention to your manner, how you are perceived?
• Techniques to identify and build advocacy
• Grow through enhancing skills, knowledge and willingness to take risks
• Where and how to get involved to expand your personal brand
• How do you gain exposure through communication and creating commentary

5:30 - 6:30 PM    Networking and hors d'oeuvres
6:30 - 6:45 PM    Introduction
6:45 - 8:15 PM    Presentation and Q&A
8:15 - 8:30 PM    Closing remarks

Special instructions: Free parking is available.

Registration information
Event is open to: HBA members and nonmembers
Online registration deadline: 30 April 2019
Onsite (walk-in) registration: Is allowed
    Onsite registration is not recommended. If you choose to register onsite, please arrive at least fifteen minutes
    early and be prepared to use your smartphone/mobile device to complete the transaction. Only credit card
    payments are accepted. Nonmembers are advised to create an HBA profile prior to arriving.

Is this event refundable: Yes
If yes, requests must be submitted in writing to events@hbanet.org by 18 April 2019; no refunds are available after this date.


Featured speakers

Marjorie Brody

Founder, President and CEO

BRODY Professional Development


Learning objectives

1. Build and enhance your reputation by demonstrating confidence and competence
2. Increase your visibility as experts in your field by communicating value
3. Strategically identify advocates (within their company and industry)


Registration information

The registration button at the bottom of the page will not show if online registration has closed or if the event has reached capacity. If you are a guest and the registration button is not showing, it may be that this is a member-only event. Read more about the benefits of membership or contact us about membership.

The HBA will make reasonable modifications to policies and programs to ensure that people with special needs have an equal opportunity to enjoy all of its programs. Contact us if you require special accommodations for this event.


 Registration NamePrice LevelEarly Bird (until 16 April)Regular

 1 - Regular Registration

 1 - Regular RegistrationMember$30.00$40.00
 1 - Regular RegistrationNon-Member$45.00$60.00

 2 - Janssen employee registration

 2 - Janssen employee registrationNon-Member$30.00$60.00
 2 - Janssen employee registrationNon-Member - Euro€26.00€51.00

By registering for this event, you acknowledge that you may be photographed, videotaped and/or audio-taped during the course of the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.