"Unleash your Superpowers: Personal Branding"
Personal branding is an important part of career development, but many of us lack the plan or confidence to build it. In today’s world, that gap matters more than ever. Women Leaders say Personal Brand is Vital for Success: But Most Don’t Have A Vision or Plan | Institute for Public Relations
Why do you need Personal Branding?
It will elevate your self-advocacy and accelerate career growth, leave a lasting impression that attracts more opportunities, help you stand out in the AI era due to your human superpowers, builds trust, credibility and distinction in your interactions, and can inspire teams when you lead with authenticity and confidence.
Join HBA San Diego and Rafaella Kanbar for a high-energy, hands-on personal branding virtual workshop. Rafa—SVP of Experience Strategy at Omnicom Health, Speaker, Personal Branding Coach, Miami Ad School Adjunct Professor, and HBA Rising Star & Marie Curie Award recipient—brings 15+years of experience shaping global brands like Delta Airlines, McDonald’s, and Regeneron. Her mission is to help people recognize their superpowers, own their story with authenticity, and boldly shape what’s next.
This workshop goes beyond theory with reflection and interactive discussions to help you design a personal brand that’s uniquely yours.
All you need: pen, paper, and the confidence to unleash your power.
Learning Objectives
- Explore your “why” and how to position yourself authentically
- Discover your superpowers and learn practical tips to communicate them uniquely
- Develop strategies to share your expertise in ways that open doors and help you stand out
Additional Event Information
- Optional Resources to help identify your superpowers: Gallup Strengths Finder assessment (Top 5: $24.99 | Full report: $59.99): https://www.gallup.com/cliftonstrengths/en/253868/popular-cliftonstrengths-assessment-products.aspx)
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Please note: This webinar will be recorded and sent out to all registrants within a few days of the live broadcast.
- Online registration deadline: 11 November 2025
- Event is open to: HBA Members and Non-members
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This event is not refundable.
Pricing
| Regular Registration - Virtual | $10.00 / €10.00 | $20.00 / €20.00 |
Members receive up to 50 percent discount
Event Policies
Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.
COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.
By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.
Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.