17 March 2021
12:00 PM - 1:00 PM EST
Registration for this event has closed

Using critical thinking to improve strategies and drive performance

When Sally Kempton, a world-renowned meditation guru said, “It is hard to fight an enemy who has outposts in your head,” she could have been describing the often invisible and unspoken challenge facing healthcare business professionals, that of their own thinking.

While thinking biases and other thinking pitfalls have been the subject of scientists and philosophers’ musings for centuries, now more than ever, it’s imperative for individuals and teams in the biopharmaceutical industry to employ strong critical thinking skills to overcome these barriers to drive success.

In this session, attendees will experience and explore thinking biases and errors, define critical thinking and analyze key actions to think more critically with the goal of empowering them to drive business results, manage teams and help more patients.

Registration information
Event is open to: HBA Members and Nonmembers

Learning Objectives

• Acknowledge the need for, and benefits of, critical thinking in the business of healthcare
• Identify common cognitive biases and thinking pitfalls and their impact on individual and group thinking
• Define actions and verbiage that are indicative of critical thinking to improve individual and team performance

Featured Speakers

Karen Foster
Partner , Salience Learning, A Blue Matter Company
Krista Gerhard
Partner, Salience Learning, A Blue Matter Company

Event Sponsor


Regular Registration$10.00 / €8.00$15.00 / €13.00

Members receive up to 50 percent discount

Event Policies

Photography Policy
By registering for this event, you acknowledge that you may be photographed, videotaped, and/or audio-taped during the meeting and hereby give permission for your image, voice, or survey comments to be used in education, training, promotion, and/or trade and communications media by the Healthcare Businesswomen's Association in any and all media throughout the world, without restriction as to frequency or duration of usage.

COVID-19 Policy
The HBA requires that all persons who participate in in-person events do so at their own risk and that each participant agrees to the following agreement before taking part in the activity and urges all participants to act in such a manner as to protect their own safety and the safety of others.

By registering for this event, I fully understand that my participation in the program is purely voluntary. I desire to participate and agree to act reasonably and prudently under the circumstances. I further understand that any HBA volunteers participating in the activity will act individually and will not represent the HBA. As a condition to my participation the activity, I waive and release the HBA and their officers, employees, and agents from any claim that I may have for any damage to property or injury to my person that may result in whole or in part from my participation.

Special Needs Policy
The HBA will make reasonable modifications to policies and programs to ensure that people with special needs can enjoy all of its programs. Contact us if you require special accommodations for this event.